Managing innovation is a complex practice. For effective innovation management, some prerequisites are therefore absolutely necessary. Let us call them 2S2C.
Strategy
Innovation management can remain a simple suggestion box if it is not accompanied by a strategy aimed at analyzing and concretizing potential ideas or concepts. Adopting a systematic strategy and seeing projects through to completion is also an integral part of the process. But it is also one of the biggest challenges; finding the right balance between concept and concrete requires surrounding yourself with a multidisciplinary team with different strengths.
Structure
Good innovation management cannot succeed in a rigid structure that leaves few spaces for novelty and does not reward the efforts of those who seek to innovate. Creating a structure that allows monitoring and the setting of objectives while giving resources the time and freedom to innovate is one of the most critical points of the success of innovation management in a company.
Competence
In-depth knowledge of the sector and the market, experience and expertise; essential conditions for success in innovation; as long as you accept to question the status quo and open up to new ideas and ways of doing things!
Culture
Innovation is a corporate culture. When ideas are recognized and rewarded, resources will tend to see innovation as an enabler, and will be able to navigate an ever-changing environment.
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